Eloise DeJoria – actress, mother, wife, and spokesmodel for John Paul Mitchell Systems – has relied on hard work and perseverance to achieve her dreams. A native of Texas, Eloise jumpstarted her acting and modeling career while raising her first two children, Michael Harvey and Justin Harvey, as a single mom. After moving from Texas to Los Angeles and marrying John Paul DeJoria , Eloise began her tenure
as spokesmodel for Paul Mitchell while continuing her other entertainment industry endeavors.
Eloise’s successful and long-standing acting career includes roles in such films as
Songwriter, Dangerous Love, Troop Beverly Hills, Weekend at Bernie’s, The Big Tease, April Shower, Grand Champion with Julia and Emma Roberts, and the recent
You Don’t Mess With the Zohan with Adam Sandler. Eloise has enjoyed numerous modeling credits. In her role as spokesmodel for John Paul Mitchell Systems, Eloise loves helping hairdressers – creative people like herself – find ways to combine their artistry with business savvy to reach their goals. In addition, Eloise appreciates the opportunity to inspire women of all ethnic groups and ages to look and feel their best with her all-American, ‘everywoman’ image. She also greatly values the opportunity to participate with her husband in the extensive philanthropic activities carried out by the company, and firmly shares his motto – ‘Success unshared is failure.’
Eloise lives her life according to her ideals – which include balance, family values, a healthy lifestyle, and in general a happy and spiritual outlook on life. She strives to communicate these ideals in everything she does – from the roles she chooses as an actress, to the message she communicates as spokesmodel, to the love and support she gives to family and friends. Like her husband John Paul DeJoria, Eloise’s focus and determination have helped her to achieve her great personal and professional success; she tries her best to help others achieve their own versions of the American dream.